"Is it smart to start a company that is entirely dependent upon another business's success? If that other business is as ubiquitous as Ikea, it can be."

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"Is it smart to start a company that is entirely dependent upon another business's success? If that other business is as ubiquitous as Ikea, it can be."

Read more>>

"Today, I am really happy to announce a collaboration with Parts of Sweden. They are a company founded by a group of Swedish IKEA enthusiasts and aims to offer unusual solutions and accessories especially adapted to Ikea furniture. Think of them as a companion to your local IKEA, an extension of your IKEA furniture options.

Okay, enough corporate talk. Onto the goodies ..."

Parts of Sweden — And, finally, the ultimate in IKEA customizing sites! Parts of Sweden offers everything from vinyl decals to handle knobs and even new feet for IKEA beds.

A new Swedish company calculated that out of IKEA's millions of customers, more than a few are willing to plunk down some cash to order smart, ready-made additions to their flat-pack furniture. Parts of Sweden currently offers add-ons to six of IKEA's most popular product lines, from various doors for Expedit units to wine racks for Ivar shelving.